The GS1 standard that turns the barcode on a medicine pack into a web address — one 2D DataMatrix that serves regulators, supply chains, and patients at the same time.
GS1 Digital Link encodes GS1 identifiers — GTIN, batch/lot, serial number, expiry — into a standard web URI. The same 2D DataMatrix a pharmacist scans for dispensing can take a patient to the current, approved product information for exactly that pack.
Because the identifier is a URL, it is resolvable: a GS1-conformant resolver decides, per scanner and context, which service answers — the electronic leaflet, verification, recall status, or supply-chain data.
Artwork space is finite and regulated. Digital Link lets a single printed code carry regulatory identification and patient-facing services, instead of competing QR codes per market.
EU FMD serialization, the move to electronic product information, and the EU Digital Product Passport all assume resolvable, standards-based product identifiers.
Services behind the resolver can change — new leaflet versions, new markets, new use cases — without touching printed artwork.
The Product Trust Platform operates GS1-conformant resolution as neutral, member-governed infrastructure, so every trading partner resolves the same identifier to the same verified truth.
A Digital Link scan resolves through the platform to the tamper-evident product record — the same record manufacturers, regulators, and patients see.
This is the mechanism behind ePI by PharmaLedger, live in 46 countries and 29 languages.
30-minute implementation-readiness consultation with a PLA platform specialist. No procurement, no NDA.
